Digital Marketing Coaching for Small Business

If you’re a small business owner, finding more customers online can feel overwhelming, especially when time and budget are tight.

That’s where I come in.

As your digital marketing coach, I’ll help you create a simple, effective digital marketing strategy that you can put into action rightaway without wasting time or money.

Feeling stuck with your current marketing tactics?

Why Choose Me As Your Digital Marketing Coach?

Well, firstly I know my stuff…

With nearly 20 years of hands-on experience in digital marketing, I’ve helped hundreds of small businesses increase their online visibility, grow their audience, and get more lead without the guesswork.

Proven Expertise: From running my own successful ecommerce store to working as a digital marketing consultant and training small businesses for Google, I’ve gained a wealth of practical knowledge.
Diverse Coaching Experience: I’ve worked with B2B organisations, hospitality businesses, creative professionals, high street and ecommerce shops, and charities—so I understand the unique challenges of different industries.
Personalised Attention: I limit the number of coaching clients I work with to ensure each business gets my full attention and bespoke guidance. This tailored approach gives you the strategies and support your business needs to succeed in today’s competitive online space.
Lighthearted and Fun: While I take your results seriously, I believe marketing should be enjoyable. My coaching sessions are designed to be engaging and stress-free— after all, life’s too short to take marketing too seriously!

Work with someone who truly understands how to help small businesses grow online. Let’s make marketing your business simple, effective, and even fun!

"The main reason Alison is great at this is because whilst she is clearly knowledgeable, she makes the subject simple to understand and avoids the trap of showing off her knowledge by blinding me with science!"

Simon Bullen

Is Digital Marketing Coaching Right for You?

You’re finding it hard to see the wood for the trees.

You know your business needs an online presence, but with so many platforms and strategies, it’s hard to know what will actually work. My coaching helps you focus on what truly drives results, whether it’s improving your website SEO, creating content that attracts leads, or running social media that gets seen.

A digital marketing coach is right for you if:

You want to attract more customers online but don’t know where to start.
You need advice that fits your business, not generic tips.
You’re too busy to waste time on marketing strategies that don’t work.
You have a limited budget and need to see results.

Results You Can Expect from Our Coaching:

My clients have seen real results including:

More website traffic with SEO strategies designed for small businesses.
Better lead generation through social media marketing that attracts the right customers.
Higher conversion rates with clear, engaging email marketing campaigns.
Confidence in tracking success using Google Analytics & AI-powered insights.

How My Six Week Digital Marketing Coaching Works

My six-week digital marketing coaching program is designed to help small business owners understand and master fundamental areas of online marketing including SEO, social media, content creation, and advertising without wasting time on strategies that don’t work.

Make sure we're right for each other

Before we begin, it’s important to ensure we’re a good match.

We’ll start with a quick 15-minute intro call where I’ll learn about your business and goals, and you can decide if my coaching is right for you.
If we’re both happy to move forward, I’ll send you a short questionnaire to gather all the details I need to tailor our sessions to your needs.

Step One

Weekly Digital Marketing Coaching Calls

Each week, we’ll have a focused, hour-long coaching call designed to help you understand and implement digital marketing tactics that boost your brand’s visibility and drive conversions.

Each 1-hour session focuses on key areas like:
✅ SEO & how to get found on Google
✅ Social media that actually works for your business
✅ AI tools for small businesses
✅ Google Analytics & tracking success
✅ Email marketing & lead generation

Every session includes practical tasks and a summary with extra resources to help you implement what you’ve learned.

Step Two

Implement Your Tailored Action Plan

After our six sessions, you’ll receive a detailed, personalised action plan to guide your ongoing marketing efforts. This plan will help you confidently apply the strategies and insights from our coaching to grow your business. If you’d like ongoing support, you’ll also have the option to book monthly accountability calls to stay on track and keep your momentum going.

step three

Frequently Asked Questions

How are the coaching sessions delivered?

Sessions are conducted remotely via Zoom (or Google Meet if you prefer).
Each session lasts an hour, focusing on specific areas of digital marketing that we identify as most effective for your business.
Each coaching session will end with practical actions for you to implement each week, and I'll hold you accountable!

How much does digital marketing coaching for small business cost?

The six week programme costs £750.00. This includes:

6 x 1-hour coaching sessions tailored to your business.
A personalised action plan to implement after the program.
Follow-up email support.

Payment plans available.

How do I get started with your digital marketing coaching?

Start by booking a free introductory call with me. During this call, we’ll discuss your needs and goals to ensure the coaching program is tailored to your specific requirements.
If we're a good fit, I'll send you over a short questionnaire to complete so that I've got all the information I need to plan and deliver your tailored coaching. Then we'll get the dates booked in the diary and get started.

Can I book a one-off coaching session instead?

I understand that sometimes you want to speak to someone who can help you with setting up or understanding how to use something online, so I do offer a 'I just need help with...' service which you can find out more about by contacting me.

What if I need ongoing support after the program?

You can book monthly accountability calls to stay on track and keep up your momentum.

Do you offer group coaching?

If you're looking for ongoing support in a group setting, my Basics for Business membership is a great option. It’s a friendly, no-nonsense community where small business owners get practical digital marketing advice, live Q&A sessions, workshops, and actionable tips.

For structured training programs and workshops, I also offer tailored digital marketing training for teams and organisations. Whether you're looking for a one-off session or a full training program, I can create something that fits your needs.

Alison is a pleasure to work with. She listens and takes on board the task at hand. Her final delivery is successful because she puts a lot of front-end effort into the research and preparation. She has a process but her training is highly tailored to specific requirements. She is professional and engaging. I would happily work with Alison again and would definitely recommend her for social media training.

Working with Alison on my Marketing has been a real breath of fresh air - she makes it seem easy, achievable... and fun. In her training she is calm and super clear on how to get the outcome you are looking for. Most importantly - I love working with her!

Alison's approach is excellent and this was particularly shown by how she was able to adapt her training resources to the audience in attendance, which was a fundraising and comms team at a charity.

She was a fantastic mentor who went above and beyond to help me, especially in our one-to-one sessions from helping me with my CV to interview preparation. I will always be grateful to Alison who gave me the confidence to pursue and apply for roles that I didn’t think would be in my grasp.

Alison was a delight to work with, extremely professional, approachable and organised. Her extensive knowledge and experience within the fireld of digital marketing is a credit to her.