With over 20 years experience in digital, I’ve worked with ambitious entrepreneurs, well-known non-profits, and small business owners, helping them gain clarity, confidence, and results in their online marketing efforts.

My Journey

My introduction to digital marketing began in the early days of ecommerce and social media, when I built and later sold a successful interiors ecommerce brand. I learned and honed my craft on-the-job using Facebook and Twitter in their infancy and growing a presence on Instagram before it was ‘a thing’.

Since then, I’ve dedicated myself to empowering businesses through consulting and training, continuing to develop my skills and apply what I’ve learned in the real world.

Today, I work across multiple roles, including:

✔️ Digital Marketing Trainer – Delivering Level 3 Skills Bootcamps in Digital Marketing.
✔️ Learning Content Developer – Creating curriculum for multi-channel marketing apprenticeships.
✔️ Digital Marketing Consultant – Supporting training businesses with strategy and execution.
✔️ Google Digital Garage Coach & Mentor – Running remote and in-person sessions on digital marketing.

My Approach

I believe in making digital marketing simple, effective, and jargon-free.

My style is straight-talking, results-driven, and practical, helping individuals and businesses cut through the complexity and focus on what actually works.

Whether it’s a one-to-one coaching session or a group workshop, I focus on practical, actionable advice that makes digital marketing accessible and engaging. I pride myself on creating a supportive and inclusive learning environment that makes our journey together not just educational but also enjoyable.

I deliver training both remotely via Zoom and Google Meet or in-person – whatever works for you, works for me.

My Training Experience

• Develop and deliver customised training workshops for a range of organisations.
• Designed and deliver ‘Introduction to AI – ChatGPT For Small Business’ workshops
• Digital skills coach and small business mentor for Google Digital Garage.
• Lead trainer for Department for Education Level 3 Skills Bootcamps in Digital Marketing.
• Learning content creator for marketing apprenticeship.
• Digital marketing strategy development and execution for a variety of sectors—from technology training providers to non-profits—maximising their digital presence through targeted marketing tactics like SEO, email, social media, and paid advertising campaigns as well as using AI for productivity.
• Delivered and developed Make It Click introductory digital skills training courses (level 1 and level 2) for multiple non-profit organisations.

I hold a Level 3 AET qualification in education and training (PTLLS) and am well-versed in various Learning Management Systems (LMS) like Canvas, Moodle and Litmos.